Here are 50 blog topics to inspire you to start your very own real estate blog right now. Use these ideas to inspire you, whether you are a newbie or a long-time writer. You can use these topics to attract readers for months, even years!
Show your Market Expertise
- Share what school (or counties) are top in your area(s)
- Each week, share what makes your neighborhoods unique
- Upcoming (virtual) open houses that your clients can tour
- Write about new listings & your favorite features of the home
- Alert consumers of reduced home prices
- Local restaurants & shops walkable in your neighborhoods/markets
- Employment opportunities & updates (e.g., businesses opening up a new HQ in your market)
- Relocation guides & resources to direct new home buyers (or lookers) to top restaurants and shops
- Top 10 local attractions to see within a two-hour driving distance
- Activities to do in the city
- Share the history of the neighborhood, area, and city
- Create a list of contractors to use before, during, and after buying a new home
- Annual city events & festivals
- Review this year's local events afterward
- Highlight the local golf clubs (and include pictures)
- Share the top evening spots for a night out
- Insider guides that only you and the locals know (e.g., unique, hole in the wall places)
- Create market reports (and use these reports as lead magnets for Facebook Ads)
- Work with your lender partner to create a list of tips for borrowing
- Create a guide for refinancing
Ideas for Promoting You & Your Services
- Share a recent sale (buyer or listing)
- Work with clients to gather testimonials
- Share your favorite home listing and why you love the features of that specific home
- Work with local business to cross-promote
- Post a day-in-the-life of a real estate agent/broker guide
- Share stats on the housing market
- Give exclusive insights on the neighborhoods that they can't be found on Google
- Share your listing techniques
- How to chose the right agent to work with
- Create buying and selling guides
Real Estate Blog Posts for Buyers
- What to look for in your first (or next) home
- Share you knowledge of the prices of homes in your market
- Tips on working with a lender
- Local housing market reports
- An FAQ on home buying
- Recent changes in home sale prices
- Recent changes in market conditions
- Homebuyer FAQ
- How the home buying process works
- How to negotiate the best price
Blog Posts to Help Sellers
- How to know when you are ready to sell
- How to know your home's worth
- Best practices for prepping your home for a resale
- Tools and tips for taking photos and videos of your home
- Affordable ways to prep your home for resale without breaking the bank
- Negotiating your home to get the most of it
- Quick improvements on landscaping
- What to do when you are getting ready for an open house
- Advice on which bid to accept
- Home improvements that deliver high ROI
Want more content?
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