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Canada Real Estate Lead Generation Overview:
- Canadian Real Estate Buyer & Seller Leads for Real Estate Teams & Agents
- How has CINC been able to help Canadian real estate teams and agents dramatically improve their lead generation performance?
- Want the best real estate leads in Canada?
- Our Canadian CINC Customers Love Our Real Estate Leads
- How does CINC help realtors generate Canadian real estate leads?
- Paid Search Advertising with Google Ads for Real Estate Lead Generation in Canada
- Paid Social Advertising with Facebook and Instagram for Real Estate Lead Generation in Canada
- Display Advertising for Real Estate Lead Generation in Canada
- Real Estate Team Listing Ads for Real Estate Lead Generation in Canada
- Seller Cash Offer Advertising for Real Estate Lead Generation in Canada
- Brand Advertising for Real Estate Lead Generation in Canada
- Sphere of Influence Advertising for Real Estate Lead Generation in Canada
- Leveraging Data & Analytics to Improve Real Estate Lead Generation in Canada
- Utilizing Technology to Improve Real Estate Lead Generation in Canada
- Using Third-Party Support to Improve Real Estate Lead Generation in Canada
- Ready to start receiving high-quality real estate leads in Canada?
Canada Real Estate Buyer & Seller Leads for Real Estate Teams & Agents
CINC has been the Canadian leader in online real estate lead generation for more than 10 years. We are a Google Premier Partner and a Meta Business Partner. Over the years, we've generated more than 30 million leads for our clients. Our ads have been seen more than 5 billion times and our sites have been visited more than 200 million times.
Over that period, our performance has improved dramatically and our lead price has steadily lowered. The standard buyer cost per lead is less than half of what it was when we started.
How has CINC been able to help Canadian real estate teams and agents dramatically improve their lead generation performance?
We've invested millions of dollars in building the best-in-class lead generation and conversion technology platform which is optimized to generating high quality leads at the lowest cost.
Unlike other providers who offer a do-it-yourself solution, we've assembled the most experienced team in online real estate lead generation who are skilled in improving performance at an individual account and portfolio-wide scale.
Success breeds success. Because of our industry-leading client portfolio, we've assembled the most data in real estate lead generation and have been able to use that to continually refine our process, and generate more and better leads.
Want the best real estate leads in the Canada?
Request a demo to learn how our all-in-one real estate lead generation and conversion platform connects teams and agents with serious home buyers and sellers.
Our Canadian CINC Customers Love Our Real Estate Leads
RE/MAX Calgary Real Estate Team Switched to CINC From BoomTown to Generate More Leads
Learn why this elite real estate team moved their business from BoomTown to CINC and never looked back after making the switch..
How does CINC help realtors generate Canadian real estate leads?
CINC offers a complete suite of online real estate lead generation advertising options in Canada - buyer & seller, search & social.
- Paid Search Advertising with Google Ads for Real Estate Lead Generation in Canada
- Paid Social Advertising with Facebook and Instagram for Real Estate Lead Generation in Canada
- Display Advertising for Real Estate Lead Generation in Canada
- Real Estate Team Listing Ads for Real Estate Lead Generation in Canada
- Google Local Service Ads for Real Estate Lead Generation in Canada
- Seller Cash Offer Advertising for Real Estate Lead Generation in Canada
- Brand Advertising for Real Estate Lead Generation in Canada
- Sphere of Influence Advertising for Real Estate Lead Generation in Canada
You provide the local areas in Canada you want to target and the types of leads you want to receive. We create and optimize the campaigns - you can focus on selling homes. And you can change your target areas and ad types at any time to set you up for your future growth.
Paid Search Advertising with Google Ads for Real Estate Lead Generation in Canada
Search is the largest component of CINC's advertising portfolio in Canada. We annually spend $25 million on Google advertising alone each year. (We use Bing on a limited basis.)
Google search advertising is a great way to reach home buyers and sellers in Canada at the moment they are thinking about making a real estate move.
Search advertising is also very customizable. CINC uses a hyper-local strategy in Canada which allows you to target just the areas where you want to get leads.
And we don't force you to take particular markets, unlike some competitors who require you to focus on specific zip codes.
The cornerstones of the hyper-local strategy are niche marketing and submarkets.
Paid Social Advertising with Facebook and Instagram for Real Estate Lead Generation in Canada
Social media advertising - mostly Facebook & Instagram - is the other cornerstone lead type in the Canada. We generally recommend clients start with a combination of multiple ad types, diversifying the lead flow.
Leads from social media typically have a lower cost per lead than search leads in Canada - giving your pipeline a boost. The quality of the data is also superior to search because the registration data is pulled directly from the home seeker’s social media profile, so it is almost 100% accurate.
CINC also recommends social media as the primary method to promote your listings in the United States.
We can advertise specific properties that you have listed from your branded Facebook Business Page (promoting your brand and your listing to interested home seekers in your area at the same time).
Facebook allows us to create advertisements in non-English languages and target the ads to speakers of those languages.
Display Advertising for Real Estate Lead Generation in Canada
The best, and lowest cost, source for new leads, CINC's proprietary, AI-enabled ListCast is an exclusive advertising option that takes property alerts to the next level in Canada.
ListCast dynamically creates and displays custom, hyper-targeted home search property ads in the Canada to your current leads, your old leads, and site visitors who are not-yet leads based on their individual home search history – bringing leads who visit your site but don’t register back and re-energizing old leads with ultra-relevant property ads based on that lead’s specific search.
The ads are shown on Facebook, Instagram, and the Google Display Network in Canada.
Real Estate Team Listing Ads for Real Estate Lead Generation in Canada
Spun off from ListCast, team listing ads are another great way to generate leads off of property listings in Canada. Unlike ListCast which uses a proprietary remarketing algorithm, team property ads are dynamically created property ads on Facebook and Instagram that show your team’s current listings.
The properties update daily based on what is now in the MLS – meaning the ads always display your most up-to-date inventory.
This is a great option to show value to your current sellers, gain visibility for your brand and your inventory to interested home seekers in your area, and generate high-quality listing leads at an effective price point.
During the lead registration process, leads are provided with an option to request a showing directly from the ad, helping you identify the most ready now leads for follow up.
Seller Cash Offer Advertising for Real Estate Lead Generation in Canada
Highly motivated seller leads. CINC's Cash Offer advertising in Canada specifically targets homeowners in your market who are interested in receiving an all-cash offer for their home.
As part of the lead registration process, the prospective Canadian home seller answers 15 questions about their property (everything from address to paint colors to garage type) so you have and extensive lead profile to use in follow up.
This is a great option to explore if you are looking to generate more down-funnel seller leads in Canada.
Brand Advertising for Real Estate Lead Generation in Canada
Branded display advertising is a great way to improve your brand awareness and keep in touch with both current clients and new leads for realtors in Canada.
The ads increase the likelihood your leads will call you back, because they will have seen your attractive, hyper-targeted, dynamic brand messaging through the internet.
Shown on the Google Display Network and Facebook in Canada, the ads are created by a CINC designer and feature dynamic animated rich media in a wide variety of sizes.
Sphere of Influence Advertising for Real Estate Lead Generation in Canada
In addition to anybody who visits your CINC website, your brand advertising is shown to your Sphere of Influence in Canada.
We'll upload your current leads and target them with your ads - even if they've never been to your site.
Leveraging Data & Analytics to Improve Real Estate Lead Generation in Canada
Let CINC’s data driven marketing approach guide your leads home in Canada!
We are able to reach the most accurate conclusions in part because we have access to more real estate data in Canada than competitors because of the size of our advertising portfolio and our many years of experience. We are also committed to testing all aspects of the lead generation effort.
The data is useful on a macro and micro level. We can improve overall performance on a macro basis by seeing which ad text, bid strategies, keywords, and registration methods perform best, by continually testing.
Utilizing Technology to Improve Real Estate Lead Generation in Canada
Because of the complexity of online advertising in Canada you need more than a team and data - you need tools and automation to deliver the lowest cost per lead.
Our niche advertising strategy in Canada is only possible because automation we created allows us to analyze and implement a complete niche program in minutes - rather than days. And we can continue to refine it after it is created.
CINC has invested in the most robust suite of automation tools in the Canadian real estate industry to help supercharge the efforts of the optimization team.
This allows us to make more than 40,000 changes a month for client accounts - maximizing the impact from daily performance and spending trends, time-of-day performance differences, keyword match types and device variances. This would not be possible without the custom CINC account management software in Canada.
Using Third-Party Support to Improve Real Estate Lead Generation in Canada
The CINC Client Marketing Team in North America has been providing outstanding service and industry-leading results for more than a decade. All told, our team of experts has over 120 years of experience in digital advertising, with most of this experience in the real estate space specifically.
Unlike other companies in Canada which are largely self-serve or staffed by generalists, CINC’s team of experts is North American-based and available to clients. Each year the CINC Client Marketing Team manages more than $30 million of ad spend on behalf of our clients, making CINC one of North America’s largest online advertisers – and the largest real estate advertising portfolio representing real estate agents and teams.
Every Pro and Ramp CINC client in Canada gets a dedicated advertising account manager to oversee their advertising program. We will advise you on the best budget allocation for your specific campaign, based on your goals, your market, and your account performance. We make advertising easier and “done-for-you” but still giving the option for control.
In addition to working on accounts, our experienced team analyzes to determine best practices, which we use to improve all accounts. This includes determining the best ads, keywords, registration forms, and more.
Ready to start receiving high-quality real estate leads in the Canada?
Request a demo and see the difference between CINC and… well, everyone else..